Salesforce (NYSE:CRM) and the Visa Cash App Racing Bulls Formula 1 Team announced a new global partnership centered on Salesforce's Agentforce 360 platform. The collaboration focuses on AI driven fan engagement, real time data visualization, and community features around Formula 1 operations. The agreement highlights Salesforce technology being used in a high stakes, real time sports setting beyond its traditional CRM use cases. For investors following Salesforce, this partne

Three months ago at Enterprise Connect, Salesforce launched Agentforce Contact Center and made a bold claim: native voice, digital channels, AI agents, and CRM data in a single platform. Analysts were impressed. They were also watching for one thing. The WEM piece was missing. Last week at CCW Las Vegas, Salesforce answered that. The company has launched Agentforce Contact Center Workforce Engagement Management — a native, AI-powered WEM solution built directly into the Agent

Salesforce’s launch of native workforce engagement management at CCW Las Vegas was always going to trigger lots of questions. The first story was the announcement itself. This story is the one buyers can put into action. What changes when WEM becomes native to the CRM? How mature is Salesforce’s answer compared with established WEM specialists? And what happens to workforce planning when part of the workforce is now AI? https://www.cxtoday.com/workforce-engagement-management/

From a jaw-dropping $100B Anthropic partnership and OpenAI alliances to sweeping corporate layoffs and data center disruptions, look back at the top 10 defining AWS headlines shaping the tech industry this year.

In a massive shift for national defense tech, AWS has launched its Secret Cloud for Industry (ASCI), enabling defense contractors to run classified workloads on the cloud for the first time. Backed by over $1 billion in migration initiatives, this rollout marks a major evolution in military and intelligence capabilities.

AWS is shaking up the enterprise AI race with a massive $1 billion investment to build a "Forward Deployed Engineering" unit. Discover how Amazon plans to send thousands of its own top tech talent directly into client offices to build, deploy, and scale custom AI systems in record time.