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NEWS
Salesforce acquires Listen Labs for AI-powered context in customer feedback
Salesforce is reportedly willing to pay $2 billion for Listen Labs. The startup uses AI agents to conduct customer surveys. Its technology is set to be integrated into Marketing Cloud and Service Cloud. Three weeks ago, Business Insider reported that both parties were in talks with the aforementioned $2 billion as the targeted acquisition price. This has not yet been officially confirmed. The deal is expected to close in the fourth quarter of Salesforce’s fiscal year 2027, pe
Joseph K
Oct 2
Salesforce Expands AI Bundles: Will Higher Adoption Boost ARR?
Salesforce, Inc.CRM is expanding its AI bundles, aiming to make it easier for customers to adopt its growing suite of artificial intelligence (AI) tools. The company is continuously introducing premium bundles that combine new AI capabilities with its existing applications. Earlier in September 2026, it introduced Core, Advanced and Max editions for Agentforce Sales, Service and Industries, bundling AI, Slack, Tableau Next, security and support into a single purchase....
Joseph K
Oct 2
Salesforce to acquire AI customer research startup Listen Labs in reported $2B deal
Salesforce Inc. has signed a definitive agreement to acquire artificial intelligence customer research startup Listen Labs Inc., three weeks after reports first surfaced that the two companies were in talks. Business Insider broke the news of the negotiations on Sept. 9 and reported that the price under discussion was about $2 billion. Neither company disclosed terms. Salesforce expects the deal to close in the fourth quarter of its fiscal 2027, pending regulatory clearance.
Joseph K
Oct 1
Salesforce Bets on AI Simulation to Defend CRM Dominance
Salesforce has signed a definitive agreement to acquire Listen Labs, an AI-powered customer research and human simulation platform. The deal embeds autonomous research agents and digital twin technology directly into Marketing Cloud and Service Cloud, compressing research cycles from months to days across a network of 50M+ participants in 120+ languages. The acquisition reinforces Salesforce’s 34.1% CRM market share and $29.1B in CY2025 CRM revenue [3] at a moment when 62.4%
Joseph K
Oct 1
Dreamforce September 2026 Keynote: Salesforce unleashes AIForce
On the first day of Salesforce’s September 2026 Dreamforce event in San Francisco, CEO Marc Benioff gave a keynote speech about its AI solutions. We provide insights into the key messages as well as an analyst perspective of issues enterprises should consider when contemplating Salesforce AI solutions. https://omdia.tech.informa.com/om148181/dreamforce-september-2026-keynote-salesforce-unleashes-aiforce
Joseph K
Oct 1
When you wish upon an agent - how Salesforce AI is making dreams come true for Make-A-Wish
Being told that your child has been diagnosed with a critical illness is the news that no parent wants to hear, but inevitably that’s the scenario facing hundreds of families each year. It’s in such tough times that Make-A-Wish comes into its own, a charitable organization dedicated to making childhood dreams come true. https://diginomica.com/when-you-wish-upon-agent-how-salesforce-ai-making-dreams-come-true-make-wish
Joseph K
Oct 1
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