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NEWS
Salesforce makes gutsy bet to win AI agent race
Salesforce (CRM) wants to sell AI agents to everyone, including companies that may never log into Salesforce. This is a strategy the company has been pushing all year, and it could reshape how the software giant makes money for the next decade. https://www.thestreet.com/investing/stocks/crm-salesforce-bold-ai-bet
Joseph K
Jun 16
Will Salesforce and Databricks Redefine AI Agent Trust or Deepen Platform Lock-In?
Salesforce and Databricks have announced a strategic partnership to integrate trusted data pipelines with AI agents, aiming to operationalize enterprise data for actionable outcomes [1]. This move signals a direct effort to address persistent trust, reliability, and governance challenges facing AI agent adoption at scale. The stakes are high: as enterprises race to deploy agentic AI, the battle over data control, ecosystem openness, and platform dependency intensifies....
Joseph K
Jun 16
Salesforce plans to acquire Fin agentic customer service AI
Some tech acquisitions are purely for the talent. Some are for the customer list. Others are for technology. With a planned acquisition of Fin's customer service AI agents and underlying platform, Salesforce appears to have coveted all three to augment its flagship Agentforce AI offering. The deal is expected to close sometime in Salesforce's fiscal 2027 fourth quarter, which runs from November 1, 2026, through January 31, 2027. The deal is worth approximately $3.6 billion, S
Joseph K
Jun 16
Salesforce buys Fin for a fast route to service agents
Salesforce has signed a definitive agreement to acquire Fin, formerly Intercom, for c. $3.6bn. The deal is expected to close in Salesforce’s Q4 FY27, subject to approvals. The point is not that Salesforce lacked an agentic AI agent story; it has plenty (see Salesforce Q1 gives Agentforce strategy more substance). What Fin adds is a more productised route into one of the highest-volume, easiest-to-measure agentic AI use cases: customer support. Salesforce describes Fin’s AI Ag
Joseph K
Jun 16
Salesforce buys Fin, targets midmarket
CCaaS vendors like Zoom, Webex, RingCentral, 8x8, GoTo, Zendesk and others, all have offerings targeted at mid-market firms. The mid-market includes firms with annual revenues between $10 million and $1 billion, with employee counts anywhere from 50 to 1,000. As shown below, 4 in 10 midmarket firms said they intend to moderately increase total spending (between 5 to 15%) on AI-powered CX technology, per a recent Omdia study. Two in 10 plan to significantly increase (15% or mo
Joseph K
Jun 16
Salesforce acquires AI customer service platform Fin for $3.6B
Salesforce announced on Monday that it will acquire AI customer service platform Fin for $3.6 billion. Formerly known as Intercom, Fin offers an AI agent that can resolve customer queries across channels, using live chat, WhatsApp, SMS, phone calls, Slack, and more. Salesforce says it wants to use Fin’s team and technology to improve Agentforce, its existing enterprise platform that businesses can use to build custom AI agents that automate tasks. https://techcrunch.com/2026/
Joseph K
Jun 15
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