On her first morning back from the holidays, Nathalie Scardino did what thousands of Salesforce employees now do reflexively: She opened Slack and typed an AI query to catch up on what she’d missed. “You go into Slack bar and you can say, ‘Catch me up on approvals. What did I miss from my team?’ And it’s synthesized, it’s there,” says Scardino, Salesforce’s chief people officer. https://hrexecutive.com/salesforce-people-officer-shares-playbook-how-to-build-an-ai-fluent-workf

Organizations are in a “transformational moment” – the C-Suite is focused on one question: How to unlock the potential of agentic AI? That’s how Salesforce’s Chief People Officer Nathalie Scardino kicked off a recent media roundtable – UNLEASH was among select media in attendance. It is well known that Salesforce has gone big on AI, and particularly agentic. https://www.unleash.ai/artificial-intelligence/salesforce-cpo-competitive-advanage-with-agentic-ai-comes-from-the-work

Whilst many organizations now have the budget for AI, and some already have the tools, most are paralyzed by the “how.” How do we actually get human agents to trust digital ones? How do we stop AI from just being a fancy spellchecker and turn it into a revenue driver? Salesforce has just released its AI Fluency Playbook, and it offers a surprisingly human answer to a technical problem. https://www.cxtoday.com/ai-automation-in-cx/salesforces-new-playbook-suggests-ai-isnt-a-too

When agentic AI began percolating through collaborative workspaces in 2024, many vendors positioned it as the solution to a chronic labor shortage. AI agents would supplement and then replace human employees. All through 2025, research studies found that employees were resistant to implementing generative and agentic AI in the workplace, citing concerns about AI making their jobs harder or eliminating them altogether . These concerns were not assuaged when Salesforce CEO Mar

Salesforce has launched an Agentforce Sales app for ChatGPT that links OpenAI's models directly with live customer relationship management data from Salesforce. The integration allows sales staff to access account information, pipeline data and customer history from within the ChatGPT interface. Users can query live Salesforce records, update fields and trigger sales workflows using natural language. Salesforce first introduced Agentforce Sales as part of a push into autonomo

Salesforce is recalibrating its enterprise AI strategy — and CIOs could be footing the bill. The company has added deterministic controls to Agentforce through a new scripting layer called Agent Script, shifting responsibility for AI behavior back onto customers. Analysts warn the move will force CIOs to absorb new costs, revisit delivery timelines, and defend AI decisions that were once marketed as autonomous. https://www.cio.com/article/4113617/salesforces-agentforce-recali

According to a new survey by Salesforce, consumers spent a record-breaking $1.29 trillion globally, and $294 billion in the U.S., amid higher average selling prices, up 7% year-over-year, during the recent holiday season. Sales growth reached 7% globally and 4% in the U.S., indicating that consumer appetite remained strong from the start of the season through the end. Order volumes were also up, 3% globally and and 1% in the U.S. https://www.forbes.com/sites/sharonedelson/202

Salesforce has appointed Paul Carvouni as senior vice president and general manager for ASEAN, tasking him with accelerating the region’s shift toward what the company calls agentic enterprises and strengthening sales and operational execution across Southeast Asia. https://insiderph.com/salesforce-taps-paul-carvouni-to-steer-asean-ai-transformation

Salesforce , the global artificial intelligence (AI) customer relationship management (CRM) firm, announced Monday the appointment of Paul Carvouni as Senior Vice President and General Manager for ASEAN. Salesforce said in a statement that Caryouni will be responsible for driving the region’s growth strategy and building sales and operational excellence, while accelerating the transformation of every ASEAN business into an agentic enterprise. https://technode.global/2026/01/0

Big Pharma companies are still betting big on AI, with major players pouring resources into agent platforms. The goal: unify fragmented data, streamline operations from clinical trials to sales, and enable more personalized healthcare provider interactions. https://www.drugdiscoverytrends.com/novartis-picks-salesforces-agentforce-as-pharma-bets-big-on-ai-agents/