Salesforce Now Has Over 19% Of The CRM Market
- Joseph K
- Jul 12, 2019
- 1 min read
CRM remains the largest and fastest growing enterprise software category today according to the latest market sizing, and market share research Gartner published this week. Gartner defines CRM as providing the functionality to companies across the four segments of customer service and support, digital commerce, marketing, and sales. All four subsegments of the CRM market grew by more than 13.7%, with marketing emerging as the fastest growing segment, increasing by 18.8% and representing more than 25% of the entire CRM market. Customer service and support retain its No. 1 position, contributing 35.7% of CRM market revenue, attaining $17.1B in revenues in 2018.