Why Salesforce will "look a lot different" by the end of this year - CEO Marc Benioff on labor priorities in an agentic age
- Joseph K
- Jul 8
- 1 min read
Salesforce CEO Marc Benioff got a lot of mainstream media attention last week following an interview with Bloomberg in which he said that between 30% and 50% of his company’s work is now being done by AI. It’s an idea that ties in with the firm’s intent to be 'Customer Zero' for the agentic revolution around which it has pivoted for most of the past year since the launch of Agentforce, and Benioff’s oft-articulated Digital Labor concept, wherein he positions himself as one of the last generation of CEOs to deal with purely human workforce.
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