Salesforce wants to unlock ‘islands of trapped data’

In the push toward enterprise generative AI adoption, Salesforce is serving up tools on multiple fronts. Data Cloud centralizes enterprise data, and the Einstein 1 CRM delivers generative AI solutions.  

Salesforce, the leading provider of CRM solutions, is also hitting the market with an incumbent advantage. Most enterprise leaders are looking to the feature set of their current software and cloud providers to deploy generative AI.

https://www.ciodive.com/news/salesforce-earnings-Q4-AI-data/708962/