Salesforce & TripADeal unveil AI-enhanced travel showcase

New data from YouGov, commissioned by Salesforce, shows Australian travellers are increasingly interested in customised travel experiences, with 59% expressing desire for travel recommendations tailored to their profiles and preferences.

The national survey, comprising over 1,000 respondents, indicates a robust appetite for travel, with 66% of Australians planning to book travel online in the next six months. This includes 51% looking to book accommodation, 47% flights and transport, and 27% planning to secure tours or holiday packages.

https://itbrief.com.au/story/salesforce-tripadeal-unveil-ai-enhanced-travel-showcase