Salesforce sets plan in motion to acquire AI prospecting platform Bluebirds
- Joseph K
- Aug 6, 2025
- 1 min read
Salesforce has entered into a definitive agreement to acquire Bluebirds, an AI-powered prospecting platform. Bluebirds is known for assisting sales teams in identifying and engaging high-potential leads through advanced lead intelligence and data enrichment.
Salesforce plans to integrate Bluebirds' capabilities into its Sales Cloud and Agentforce offerings. The integration is intended to automate pre-sales work and enhance productivity for Salesforce customers. Bluebirds' technology focuses on streamlining top-of-funnel prospecting, enabling sales teams to connect with leads more efficiently.
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