Salesforce Warns AI Data Centres Face Power Crisis by 2027

​​​​​​​Salesforce has published research warning that AI data centres could consume 3% of global electricity by 2030, as the cloud-based customer relationship management company outlines mounting environmental challenges facing the artificial intelligence sector.

The company's recently-published AI Sustainability Outlook examines how AI impacts environmental resources, with particular focus on energy consumption and water usage across data centre operations. Sunya Norman, SVP Impact at Salesforce, says the company's position in agentic AI creates responsibilities around trust and sustainability.

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