Salesforce steps up with Vibram’s AI-first ecommerce platform

Salesforce has partnered with Italian footwear brand Vibram to launch the company’s new ecommerce platform, to provide an innovative and efficient experience for its consumers.

The platform is built on Salesforce’s Commerce Cloud and utilizes AI to drive personalization at scale and boost productivity. Salesforce Commerce Cloud will allow the footwear business to automate sales across the customer lifecycle by embedding AI-driven commerce across the board.

https://erp.today/salesforce-steps-up-with-vibrams-ai-first-ecommerce-platform/