Salesforce's recent price increases are 'underappreciated' by investors: Morgan Stanley

Salesforce (NYSE:CRM) recently announced price increases are “underappreciated” by investors, Morgan Stanley said on Thursday.

“While price increases targeted on Enterprise/Unlimited tiers represent modest tailwinds to FY27/FY28 [subscription revenue], we see strategic rationale inducing upgrades to Premium tiers as underappreciated,” analyst Keith Weiss wrote in a note to clients. “Pricing & Packaging remains a compelling catalyst for growth acceleration to re-rate shares.” 

https://www.msn.com/en-us/money/savingandinvesting/salesforces-recent-price-increases-are-underappreciated-by-investors-morgan-stanley/ar-AA1HTJ5z