Salesforce’s AI Ambition: Autonomous Agents Target Direct Sales

Salesforce is embarking on a significant shift, aiming to transform one-way marketing messages into direct revenue channels. The company's latest innovation involves deploying autonomous AI agents designed to do more than just inform customers via email or WhatsApp; these agents are intended to independently negotiate and finalize sales. For shareholders, this technological push raises a pivotal question: can it effectively address lingering market skepticism regarding the profitability of the company's broader artificial intelligence strategy?

https://www.ad-hoc-news.de/boerse/news/ueberblick/salesforce-s-ai-ambition-autonomous-agents-target-direct-sales/68477444