Salesforce integrates Einstein GPT and Data Cloud into Flow

Salesforce on Wednesday introduced the integration of Einstein GPT, its CRM generative AI assistant, and Data Cloud, its CRM data platform, with Flow, Salesforce's automation toolbox.

By combining these capabilities, the CRM giant said it is aiming to help organizations adapt faster to their customers' online behavior and create more personalized experiences more simply and quickly.

https://www.techtarget.com/searchcustomerexperience/news/365535436/Salesforce-integrates-Einstein-GPT-and-Data-Cloud-into-Flow