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Salesforce Agrees to Buy Listen Labs—AI Interviews Move Into CRM

Writer: Joseph K
Joseph K
Oct 5
1 min read

In its September 29, 2026 announcement, Salesforce disclosed a definitive agreement to acquire Listen Labs, whose agents can draw on a network of more than 50 million participants and conduct interviews in more than 120 languages, with closing expected in the fourth quarter of Salesforce's fiscal 2027 subject to customary conditions and required regulatory clearance. The proposed acquisition would bring automated customer research closer to Salesforce's CRM and AI products; the transaction is still pending.






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