PGA TOUR Debuts AWS-Powered Favorite Players Hub at 2026 Sony Open in Hawaii
- Grace N
- Jan 14
- 1 min read
The PGA TOUR and AWS have expanded their long-standing partnership to introduce a personalized favorite players hub on the PGA TOUR app and website at the 2026 Sony Open in Hawaii. Powered by AWS technology, the hub curates real-time stats, highlights, and AI-generated storylines for fans to follow their favorite golfers each week. The enhanced digital experience aims to bring deeper engagement with players and content as part of a broader transformation of golf content creation and distribution.
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