Salesforce Wants to Jumpstart Retail Innovation With POS Built on GenAI

Retailers, particularly post-COVID, are operating in a world where the lines between physical and digital commerce have permanently blurred. Consumers no longer see channels; they see convenience. 

This evolution of the retail customer experience was the dominant theme at NRF 2025, where Salesforce unveiled a point-of-sale (POS) operating system built on generative artificial intelligence (GenAI).

https://www.pymnts.com/news/pos-innovation/2025/salesforce-wants-to-jumpstart-retail-innovation-with-pos-built-on-genai/