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Salesforce says per-user pricing will be new AI norm

  • Writer: Joseph K
    Joseph K
  • Dec 12, 2025
  • 1 min read

Salesforce CEO Mac Benioff has alluded to a return to seat-based pricing for agentic AI, after the company experimented with usage and conversation-based models.

It seems that customers were demanding for predictability and flexibility in terms of pricing, and that they have so far been fond of the company's Agentic Enterprise License Agreement (AELA).




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