Salesforce Research: Across the C-suite, trust is the key to scaling agentic AI

In 2025, Salesforce conducted a series of C-suite research studies to capture if and how top decision-makers are building an agentic AI strategy. While the research shows positive signals like agent adoption is expected to surge 327% over the next two years, the dominant one is clear: leaders may be racing to deploy AI agents, but unlocking real value hinges on trust in data, systems, employees, and, above all, the leadership guiding the change.

https://venturebeat.com/security/salesforce-research-across-the-c-suite-trust-is-the-key-to-scaling-agentic