Salesforce Agentic AI: B2B Marketing Gets a Campaign Copilot

B2B marketing has long been a grind of manual campaign builds, siloed data, and missed opportunities in crowded inboxes. Salesforce is now pushing back against that inertia with Account Engagement+, a significant upgrade to its B2B marketing automation platform. The core of this evolution lies in what Salesforce is calling ‘Agentforce Campaign Creation,’ a new feature leveraging Salesforce Agentic AI to dramatically streamline the campaign lifecycle.

https://www.startuphub.ai/ai-news/ai-research/2025/salesforce-agentic-ai-b2b-marketing-gets-a-campaign-copilot/