Salesforce Acquires Qualified to Expand its AI Automation Vision in Service Teams

Salesforce has agreed to acquire marketing provider Qualified to expand its agentic AI marketing capabilities. 

Qualified will allow the CRM giant to broaden its Agentforce platform offerings to deliver real-time, AI-driven engagement solutions for inbound interaction improvements and handoffs between service teams. 

This acquisition will also enable Salesforce to further expand its vision of AI automation across the customer journey. 

In a nutshell, the deal will allow Salesforce’s enterprise customers to access agentic marketing solutions for sales and marketing teams, ensuring that growth continues in alignment with the AI workforce. 

https://www.cxtoday.com/crm/salesforce-acquires-qualified-to-expand-its-ai-automation-vision-in-service-teams/