Salesforce and NBCUniversal Launch New Branded Series, "The Shift"
- Joseph K

- Sep 7, 2022
- 1 min read
Salesforce ( NYSE: CRM) and NBCUniversal today introduced "The Shift," a new branded video series showing how seven high-growth organizations took on digital transformation during heavy market headwinds — and made it through. The series, which targets business-minded viewers, will premiere Sept. 17 at 2:30 p.m. ET during a paid-programming block on CNBC, and will also be available for streaming on CNBC.com, Peacock, and Salesforce+, the company's streaming service for live experiences and on-demand original content. CNBC Brand Studio - a part of Creative Partnerships at NBCUniversal - and Efran Films, are producing the series in partnership with Salesforce Studios.
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